Privacy Policy

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1.The EU General Data Protection Regulation (GDPR) and what it means for you and Breathe (Jacqui Edmiston), hereinafter called 'Breathe'

Breathe is a sole proprietorship offering mental fitness and mindfulness products, training and coaching service provision to individuals and organisations and is based in Switzerland. The purpose of this privacy policy is to describe how Breathe collects, uses and shares data about you.

2. What personal data do we collect, hold and process?

When you send us an enquiry, sign up for a course, book a coach, request an AURA Assessment or purchase a product, you will be asked to provide some personal information that may include name, address, email, phone number, or other health-related information necessary for your enquiry or application. We hold email addresses on our mailing lists, booking and payment information and email communication.

3. Why we collect your data and how we use it

We collect your data so we can communicate with you and use your name in our communications to you. We provide newsletter updates on a monthly basis which we use your email address for, and these can be opted out of as desired.  We may need to contact you in regards to a course, appointment or assessment you have requested or registered for and we may use your phone number for this purpose. Email addresses on our mailing lists are used to communicate to you our latest offerings and news. Our booking and payment system is used to administer our courses and online purchases. Information provided on course registration forms is used to run our courses effectively. We use GoDaddy as our marketing automation platform for our mailing lists and the email address you provide will be transferred to GoDaddy for processing in accordance with their privacy policy. For the AURA Assessment Tool, your contact details will be transferred to Austen Advisory Ltd for processing in accordance with their privacy policy.

4. We do not share your data with any third parties for the purposes of marketing or promotions

If you have requested to complete an AURA Assessment Tool, your data will be shared with Austen Advisory Ltd for the processing of that service only.

5. Data subject rights

A data subject is any EU citizen from which Breathe is collecting personal data. GDPR compliance requires data subjects to be granted certain rights. What follows is not an exhaustive list, but those rights that are relevant to the collection, processing, and storage of personal data on the Breathe website and in PDF Application Forms. Data subjects can exercise the below rights at any time, in writing, via email to info@liveyourinnercalm.com

5.1 Request consent

Explicit consent has to be obtained before data collection can take place. Before a user submits a form, they must be made aware that this form is collecting personal data with the intent to store that data. Breathe is also responsible for letting the user know how that data will be stored and used.

5.2 Right to access

Data subjects must be able to request and obtain confirmation that data is or is not being collected on them, and if so exactly what data is being collected, how, where, and for what purpose. That data must also be provided to them in an electronic format free of charge on request.

5.3 Right to be forgotten

Data subjects must be provided a quick and painless way to withdraw consent and have collected data purged.

5.4 Data portability

Similar to the Right to Access, Data Portability requires that data subjects are able to request, obtain, and/or transfer possession of collected data at any time.

5.5 Breach notification

If a breach/unauthorised access of personal data takes place that is likely to 'result in a risk for the rights and freedoms of individuals', Breathe will notify impacted individuals within 72 hours of becoming aware of the breach.

6. Disclaimer and Limitation of Liability

Although we have made efforts to provide accurate information on these pages, neither Breathe nor any of its clients, employees, subcontractors, suppliers, nor any of their employees, make any warranty, expressed or implied, or assume any legal liability (to the extent permitted by law) or responsibility for the accuracy or completeness of any information contained on this site. Breathe may change the information on the site at any time without notice. Breathe is not liable for any direct, indirect, special, incidental or consequential damages, or other damages of any nature, arising out of the use or the inability to use the material on this site. To the extent permitted by law, in no event shall Breathe be liable for any direct, special, indirect or consequential damages or any damages whatsoever, whether in an action of contract, tort, or otherwise, arising out of or in connection with the performance of or use of the information available on this site, pursuant to our Terms and Conditions. Additionally, you retain responsibility for submitting accurate information to us for the purposes of booking an appointment, providing registration for a course, purchasing a product or requesting an AURA Assessment.

7. Links

While this policy and our website may contain links to third party websites, Breathe is not responsible for the content or accuracy of any linked sites and provides them for convenience only.